How I can help

Your customer marketing challenges are unique to your team structure, company stage, and business iniatives. I'll work closely with you to understand what's really holding you back and build action plans that fit your resources and timeline. No forcing your needs into a pre-built package - just practical strategies and tactics that work for you!

Advocacy Strategy & Vision

Transform scattered customer marketing activities into a cohesive advocacy vision and strategy that drives results. We'll define your approach, build your roadmap, and create the foundation for sustainable growth, helping you shift from reactive requests to strategic leadership.

Program Launch & Maintenance

Turn your customer advocacy vision into reality with structured programs that scale. Whether it's launching a customer advisory board, managing award submissions, or building a reference program, we'll create the frameworks that deliver consistent results.

Campaign Development & Execution

Transform happy customers into vocal champions through repeatable advocacy campaigns. From orchestrating review site campaigns to activating customer advocates on social media to sourcing customer speakers, we'll help you build momentum that amplifies your brand's market presence.

Customer Story Creation

Don't let powerful customer stories slip through the cracks. We handle everything - from identifying the right customers and conducting interviews to crafting compelling stories that resonate with prospects and drive pipeline.

Advocacy Engagement

Orca • SlapFive • Influitive
Totango • Pendo • Marketo

G2 • TrustRadius • Capterra
GPI • Vocal Video • Typeform • UserEvidence

ClickUp • Asana • Monday • Salesforce • Hook

Customer Voice & Content

Postal • Sendoso • Alyce • Tango Card • Loop&Tie

Program Operations
Advocate Gifting

Tech stack experience to support your success

Client testimonials

Learn what it's like to work with me

"While at my previous organization, Tiffany didn't just help us build a strategy - she became an invaluable extension of our team. Within weeks, she transformed our advocate recruitment process from manual to scalable, implemented clear playbooks that our team still uses today, and helped us march toward our company OKRs. She empowered our team to work more effectively, giving me the bandwidth to focus on critical initiatives for my leadership team."

Sarah Haberman, Sr. Customer Marketing Manager

"In just three months, Tiffany did what no one else could in two years: she got 12 case studies published for MarketerHire. In a B2B environment where customers are hesitant to go on record, she managed to persuade busy executives to share their stories in writing and on webinars. She navigated layers of internal friction and built a structured yet adaptable approach—turning an uphill battle into a scalable system anyone could follow."

Mason Yu, Growth Marketing Lead, MarketerHire

Frequently asked questions

What does your process look like?

Let's start with a 15-minute discovery call to understand your unique challenges and goals. After that, if you're game to continue in the process, I'll propose 2-3 project options with timelines that align with your priorities and resources - whether that's a focused 90-day sprint or an ongoing support plan.

How much do you charge?

It varies based on what you're looking for, but for your planning purposes, most clients spend between $4K-$10K per month across 3-6 month engagements.

What types of clients do you work with?

I partner with B2B tech companies at every stage of their customer advocacy journey. Whether you're launching your first advocacy program, revamping existing initiatives, or need temporary support during team transitions, I provide strategic guidance and hands-on execution.

  • Marketing leaders looking to amplify their strategy through authentic customer voices

  • Product marketing teams seeking to strengthen customer proof points and success stories

  • Customer marketing managers who need additional bandwidth to launch new programs

  • Small, agile marketing teams balancing multiple priorities including advocacy

I can also step in as interim support during role transitions or parental leave, ensuring your advocacy programs maintain momentum.